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Paul's Posts — 06 May 2012

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How do you describe truffle fries?

The language an artist uses to describe her work is by necessity vague and intentionally non-specific.  How else could she describe the feeling of the work?

The language a programmer uses to describe her work is by necessity specific and intentionally non-vague.  How else could she describe exact processes and logic?

A product visionary needs to be able to speak both languages effectively in order to communicate. Vague, picturesque broad brushstrokes  to describe the emotions and feeling the product will evoke – specific modular functionality and logic trees to describe its inner workings.

That’s a heck of a challenge.  No wonder the traits are rare and the results spectacular when blended together just right.

Come to think of it, the challenge is pretty much exactly the same as a master chef faces.

Now, please pass the truffel fries.

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About Author

Paul McGowan is the CEO and co-founder of PS Audio Inc. a Boulder Colorado design and manufacturing company of high-end audio products and services. McGowan has been designing and building high-end products for nearly 40 years. Hobbies include skiing, music, hiking, artisan bread baking, kick boxing and cooking. He lives in Boulder Colorado with his wife Terri and his 4 sons.

(1) Reader Comment

  1. You just described Steve Jobs and Apple. The perfect blending of artistry and technology.

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